Email validation is a process that verifies if an email address is valid and deliverable. Email addresses are vital to your email marketing or transactional email sending. Whether you build a list organically or purchase a list, email validation is helpful to maintaining your database. The older your data is, the more likely it contains …
Your FROM Address is the email address recipients see when you send an email campaign. Why is the FROM Address important? Like your recipients, when you receive an email, what are the first things you look at? The subject line, the From Name, and the From Address. The From Name and From Address tells recipients …
What is email marketing? Email marketing is a form of marketing. It consists of sending commercial emails to current, prospective, and past customers to establish, promote and nurture a business relationship. While social media has added many avenues to promote business, email remains essential. In 2020, there were 4 billion global email users, and that …
If you send transactional emails with JangoMail or our SMTP service, JangoSMTP, this article is for you. Businesses use transactional emails as a vital part of systems and email flows. Transactional emails are one-to-one emails that consist of password requests, confirmation emails, notifications, alerts, and much more. We know how essential transactional emails are for …
Email API (Application Programming Interface) is used by developers to access features of an email marketing platform versus a graphical user interface. Email APIs can be used in many different ways. API allows for the use of an email marketing software’s features and functions to be used programmatically, extending its reach and providing the means …
10 Ways to Maximize your Email Results 1. Set up email deliverability Every day, a good portion of our time at JangoMail is spent working with our customers on email deliverability and discussing the importance of factors that affect it. Setting up email authentication for your sending domain is a relatively quick process that has …
What is personalization? Personalization means using data and analytics to customize communication with your audience. Personalization begins with basic techniques like customizing first names to more advanced and sophisticated personalization that utilizes multiple data points for your audience, including behavior. If you haven’t tried personalization yet, it’s easy to get started with JangoMail. If your …
How to list hygiene with JangoMail JangoMail offers lots of great tools to help you manage your lists. We automatically suppress all of your account’s unsubscribes and bounces every time you send through us. While you could easily rely on us to clean these email addresses out each time you hit send – you should …
Email List Hygiene: What Is It and Why You Should Use It Spring (well, anytime) is a great time to look around at the processes you have in place and see what can be organized and cleaned up. This applies to all kinds of things, including email marketing! Lists and databases are a primary component …
Spam software, filters and algorithms used by ISPs to filter email to detect spam can sometimes catch legitimate emails. Every spam filter, ISP and organization’s algorithms work differently. What may pass through one may not pass through a different filter. What is considered spam is constantly changing and evolving and is largely based on what …
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