What is personalization? Personalization means using data and analytics to customize communication with your audience. Personalization begins with basic techniques like customizing first names to more advanced and sophisticated personalization that utilizes multiple data points for your audience, including behavior. If you haven’t tried personalization yet, it’s easy to get started with JangoMail. If your …
How to list hygiene with JangoMail JangoMail offers lots of great tools to help you manage your lists. We automatically suppress all of your account’s unsubscribes and bounces every time you send through us. While you could easily rely on us to clean these email addresses out each time you hit send – you should …
Email List Hygiene: What Is It and Why You Should Use It Spring (well, anytime) is a great time to look around at the processes you have in place and see what can be organized and cleaned up. This applies to all kinds of things, including email marketing! Lists and databases are a primary component …
Spam software, filters and algorithms used by ISPs to filter email to detect spam can sometimes catch legitimate emails. Every spam filter, ISP and organization’s algorithms work differently. What may pass through one may not pass through a different filter. What is considered spam is constantly changing and evolving and is largely based on what …
Send Targeted Emails With Less Effort – Automate! JangoMail offers easy access to email Automation features. Available as its own section, all you need to do is click the tab from the toolbar to be taken to a screen where you can select your choice of Automation features: Autoresponders, Recurring Messages, and Triggers. If you …
What is the list-unsubscribe header? The list-unsubscribe header is an email header added to your messages. It allows subscribers to see an embedded unsubscribe button or link they can click if they would like to automatically stop receiving your email. List-unsubscribe is used to generate an unsubscribe button or link within email clients. It’s not …
Email Deliverability 101: List-Unsubscribe Header Read More »
What is DMARC?DMARC is an email authentication, policy and reporting protocol. It uses SPF and DKIM to add an additional layer to authentication by helping prevent fraudulent emails, and helping to prevent spoofing and phishing of your domain. It began several years ago when it was first pioneered by PayPal, and both Yahoo and Gmail …
Email marketers and those in charge of email for their company can always use more time to do everything on their plate. We know you’ve likely had times that you’re asked to do more with the same or less amount of time, or you’ve had to make a last minute change to your email strategy. …
JangoMail for Salesforce® is a powerful email marketing application that integrates right into your Salesforce® account. Easily send targeted email campaigns to your Contacts, Leads, and Campaigns in Salesforce. JangoMail’s integration with Salesforce® is especially unique because we provide custom buttons that let you send email campaigns right from within your Contacts, Leads, and Campaigns tabs. For example, go …
Get Ready for the Holiday Season Sending emails successfully before and during the holiday season takes prep work. In this article, we go over a few things to think about as the end of the year approaches us. Create a plan for your end-of-year emails Before the holidays get under way, make sure …
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