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The Basics of Email Design

What makes a well-designed email? First, it is important to understand your audience. If you have an attractive email but have misunderstood your audience, you have failed. Sending to the right, targeted list the first time is important. Emails should be designed with their target audience in mind. Are most of your subscribers opening on a mobile device? …

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DKIM and Why You Need It

Here at JangoMail, we often discuss email authentication and the records involved with authenticating your domain. Today we’re going in-depth on DKIM records. DKIM is part of the process that should be put in place to protect your company and its email sending. What is a DKIM record? DKIM (DomainKeys Identified Mail) is an open …

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Plain Text Emails

On Track With Jack: Plain Text Emails What is a plain text email? A plain text email is exactly what it sounds like – a message that contains text only, nothing fancy. A plain text email does not include images, graphics, HTML, hyperlinks, or formatting. In email marketing, it is best to send a multipart …

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SPF Records

Email Deliverability 101: SPF Records An SPF record is vital to email sending. It is part of a multi-pronged approach by companies to set up sender authentication for their brand’s domain(s). Sender authentication means securing the domains you use to send emails by setting up proper and valid DNS records. Taking the steps to authenticate …

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How to Move from Mailchimp

If you are looking to switch from Mailchimp, you came to the right place! JangoMail has been around for over 20 years, offering web-based email marketing software and transactional email service via SMTP relay or API. We offer scalable solutions for small businesses all the way to enterprise solutions. Our pricing is affordable and includes …

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Email Metrics to Know

In this article, we will cover the most popular metrics you can track using JangoMail’s email marketing software and transactional email service. Creating and sending your campaigns is only half the battle. Reviewing and understanding what happens after the message is sent is an important part of successful email marketing. Below are the top metrics …

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