Spring is a great time to look around at the processes you have in place and see what can be organized and cleaned up. This applies to all kinds of things, including email marketing! Lists and databases are a primary component of your email marketing. List hygiene is a very important process to have in …
Email testing is the practice of reviewing your emails and testing them before you hit the Send button. Using email testing tools to help you test your emails is necessary these days. You probably know to check for the obvious – like spelling mistakes. Many other imperative elements should also be given attention. To ensure …
Did you know you can set up automated birthday emails for your list in JangoMail? With JangoMail’s Recurring Messages, you can easily set up automated emails and save time. If your JangoMail list includes your customer’s birthdate, you’re ready to get started! Check out below for the steps to set up automated birthday emails: 1. …
What makes a well-designed email? First, it is important to understand your audience. If you have an attractive email but have misunderstood your audience, you have failed. Sending to the right, targeted list the first time is important. Emails should be designed with their target audience in mind. Are most of your subscribers opening on a mobile device? …
While we know you have the best intentions when you hit send, even great emails from great companies can end up in spam. Why do emails go to spam or junk? Sometimes it seems pretty random, and there are lots of reasons that emails can go to spam. There are also many solutions to get …
Here at JangoMail, we often discuss email authentication and the records involved with authenticating your domain. Today we’re going in-depth on DKIM records. DKIM is part of the process that should be put in place to protect your company and its email sending. What is a DKIM record? DKIM (DomainKeys Identified Mail) is an open …
On Track With Jack: Plain Text Emails What is a plain text email? A plain text email is exactly what it sounds like – a message that contains text only, nothing fancy. A plain text email does not include images, graphics, HTML, hyperlinks, or formatting. In email marketing, it is best to send a multipart …
In case you haven’t been following tech news this past year, Apple announced changes to privacy in its Mail app. What is Apple’s Mail Privacy Protection? Apple launched Mail Privacy Protection (MPP) on September 20th, 2021. In its announcement, Apple said this: “In the Mail app, Mail Privacy Protection stops senders from using invisible pixels …
Email Deliverability 101: SPF Records An SPF record is vital to email sending. It is part of a multi-pronged approach by companies to set up sender authentication for their brand’s domain(s). Sender authentication means securing the domains you use to send emails by setting up proper and valid DNS records. Taking the steps to authenticate …
Our Old Fashioned recipe is remarkably similar to our recipe for good emails. While celebrating the holidays here at JangoMail Headquarters, our “bartender” Ryan served up some delicious Old Fashioned cocktails. After a while, we couldn’t help but notice that the recipe for a good Old Fashioned was remarkably like the recipe for a good …